Youth Employment Services (YES)

YES Montreal is a non-profit organization that delivers English-language job-search and self-employment services to Montrealers. YES wanted to rework their image to better promote the range of services offered to their clientele, while maintaining the simplicity of their can-do message. HTC created an entire branding program responding to the particular challenge of appealing simultaneously to their three target audiences: Job-Seekers, Entrepreneurs and Artists.